Expertise

Expertise

Our team doesn’t just advise and support. We’re also out there ourselves, offering our expertise on the media and political landscapes that we’re helping to shift. We are advocates and commentators who learn as we do. We’re proud of our voice and–even more so–using that voice to support the work of our partners and clients. We’ve been in the green room before election night, written pieces that help shift the Overton window, and been part of the battle for a more equitable democracy.

Christy Setzer specializes in strategy development, earned media, and crisis communications. Christy got her start on presidential campaigns, and leading comms for labor unions and women’s health orgs. With more than 20 years of experience in national politics, she crafts hard-hitting strategies that win elections, inform policy and drive the national conversation. You can find her providing progressive analysis on CNN, Bloomberg, and other national cable outlets.

Zainab Chaudary focuses on message development, training, and narrative shifting. Zainab uses her knowledge of message testing, cognitive linguistics, and science to build big picture messaging. She’s trained spokespeople across the country for orgs like the ACLU, MoveOn, and Indivisible, and teaches the next generation of communicators at GWU’s School of Media and Public Affairs.

April Avant’s expertise in digital communications drives impactful and innovative campaigns. She launched highly successful digital media campaigns for orgs like the NAACP Legal Defense Fund (LDF), Progress Virginia, and State Voices partners. Her Al and digital knowledge make her a sought-after thought leader in the industry and speaker at events and platforms like Direct Marketing Association and Non Profit Pro.

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